For the woman who’s ready to lead from within
Helping women build aligned, magnetic, and meaningful businesses
Your business is a reflection of you, your energy, your story, your evolution.
Through strategy, mindset, and alignment, I help you build a brand that feels good, works smart, and attracts opportunities naturally.
mentor | speaker | founder |
branD builder
Hi, I'm Elena Soboleva
I BELIEVE YOUR BUSINESS DESERVES TO BE BOTH MAGNETIC AND MEANINGFUL
I’m a personal brand mentor, speaker, and founder of Magnetically H.E.R.™ a framework that helps women entrepreneurs build aligned, authentic, and sustainable businesses from the inside out.
After immigrating to the U.S. alone, I built a wellness brand that grew to over 157,000 followers, only to lose it overnight.
That loss became my greatest turning point — leading me to create a six-figure marketing agency, mentor women worldwide, and co-found Scream Club™, a global movement empowering people to release, reconnect, and rise.
Today, I guide conscious women founders to do business differently — from their center, with clarity, confidence, and heart.
10+ years in branding, marketing & leadership
Built a six-figure marketing agency
Grew a wellness brand to 157K+ followers on Instagram
Mentors a community of 1,446 women entrepreneurs
Currently building a global movement
As Featured in..
As Featured in..
my PHILOSOPHY
Magnetic Business Build From Within
Your business is a reflection of your inner world. When your energy, message, and strategy align, you don’t chase success, you attract it.
YOUR JOURNEY BEGINS HERE
CHOOSE YOUR PATH
Every woman’s journey begins in a different place, but the intention is always the same: to grow, lead, and build a business that feels aligned with who she is becoming.
Explore ways to enter the Magnetically H.E.R. world.
01. I’M HERE TO FIND MY COMMUNITY
If you’re craving connection, support, and a space where entrepreneurship doesn’t feel lonely — you belong here. Inside the HER Founders Circle, you’ll meet conscious, heart-driven women who get it — who are walking the same path, celebrating your wins, and holding space for your growth.
Together, we share tools, accountability, and encouragement to help you rise — one authentic step at a time.
02. I’M READY TO BUILD AN ALIGNED BUSINESS
You’re done with hustle. You want alignment, clarity, and flow, but with strategy that actually works.
The Magnetically H.E.R.™ Mastermind is an intimate group experience for women ready to rise into their next level of visibility, confidence, and leadership using my signature H.E.R. Method™.
You’ll harmonize your inner world, express your unique essence, and build sustainable systems that let you grow with ease.
03. I’M LOOKING FOR A SPEAKER
Bring the Magnetically H.E.R. philosophy to your organization, event, or community.
I deliver transformational talks and workshops on authentic leadership, mindset, magnetism, and the intersection of business and self-development — designed to inspire, educate, and activate.
“
She helped me trust my next step
Elena guided me from confusion to clarity, and showed me how to build a brand with heart & purpose.
- KARINA
HER Founders Circle
A free community for soul-led women entrepreneurs building aligned, meaningful businesses.
Connect with purpose-driven women who are growing with intention — together.
Join monthly IRL meetups in Chicago, access our private online community, and receive resources, templates, and accountability to help you stay inspired and in motion.
This is your space to connect, learn, and rise — so you’re never building alone.
Magnetically H.E.R.™ Mastermind
A transformational group experience for women ready to rise in business, brand, and self.
Through the H.E.R. Method™ : Harmonize, Express, Rise. You’ll uncover your next level of clarity, visibility, and confidence.
This mastermind combines deep inner work with strategic business mentorship to help you grow sustainably, lead authentically, and feel magnetic in every area of your life and work.
It’s time to expand with intention, from alignment, not hustle.
HEAR IT FROM SATISFIED CLIENTS
SOME kind WORDS
“
Transitioning from a personal page to a professional brand felt overwhelming. I didn’t know how to show up without losing myself. But Elena made it seamless. She helped me maintain engagement while elevating the professionalism of my content. I stopped hiding and started leading.
— DARIA
I wouldn’t have even started if it wasn’t for Elena. Yes, her professional support was amazing… but what mattered even more was the confidence and emotional support she gave me along the way. She believed in me before I could believe in myself, and that changed everything.
— MARIA
Every part of working with Elena feels like being held and handed something extraordinary. The care, the intention, the words, I felt so supported. This work is for women who are ready to rise. It feels like a million dollars because it’s created with that level of soul.
— Rebekah
A GIFT FOR YOU
AMAZING
free RESOURCE
Seasonal Reflection & Alignment Ritual
Your business, your energy, and your vision evolve in cycles, this ritual helps you honor them.
Use it to pause every quarter, reconnect with your goals, track your progress, and step into the next chapter with clarity and purpose.
Clarity for Your Next Season
Get grounded in what matters most. This ritual helps you zoom out, see the bigger picture, and reconnect with your mission so you can move forward with aligned direction.
Awareness of What’s Working (and What Needs to Shift)
Use the reflection prompts to honestly evaluate your growth, patterns, and opportunities. Celebrate your wins, name your edge, and identify the habits or actions that will carry you into your next level.
A weekly letter for the woman building her business from the inside out
becoming
MAGNETIC
Every week, I share real stories, mindset shifts, and practical tools to help you grow with intention. Think of it as your weekly dose of clarity, courage, and alignment as you create a business (and life) that feels like you.
